Email marketing is a digital marketing strategy that involves sending targeted messages or promotional content directly to subscribers' email inboxes. This form of marketing enables businesses to communicate with their audience in a personalized and direct manner, with the goal of informing subscribers about new products or services, enhancing brand awareness, and driving sales.
Email marketing is a powerful tool for businesses to communicate directly with their audience, build relationships, and drive sales. By delivering targeted messages to subscribers' inboxes, businesses can engage with customers on a personal level, nurture leads, and ultimately, achieve their marketing goals more effectively.